Armando Testa
Armando Testa
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Over three decades of graphic design from the father of modern Italian advertising
From his beginnings at a Turin design school to his classic advertisements ingrained in Italian collective memory, this monograph reconstructs the artistic path of a legendary protagonist of Italian graphic design, animation and advertising: Armando Testa (1917–92).
From his beginnings at a Turin design school to his classic advertisements ingrained in Italian collective memory, this monograph reconstructs the artistic path of a legendary protagonist of Italian graphic design, animation and advertising: Armando Testa (1917–92).
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